Media and Audiences -The Effects Debate

1)Do you play violent games? Are you violent in real life?'
I do not regularly play violent games but i do enjoy the thrill of them. I do not consider myself a violent           person either.

1b) Do you ever see a product advertised on TV or on the internet and decide you want to buy it?
      Yes, espically products advised through youtube and youtubers. Usually relating to makeup though.

2) What are the four categories for different effects theories?
 Direct Effect Theories, Diffusion Theories, Indirect Effect Theories and the Pluralist Approach.

3) What are the examples provided for the hypodermic needle theory - where media texts have been blamed for certain events?
An great example are copycat crime cases such a teenager who murdered his girlfriend due the inspiration he felt from the show 'Dexter'.


4) What was the 1999 Columbine massacre? You may need to research this online in addition to the information on the factsheet.
the columbine massacre was shooting spree that caused 15 deaths including two young male shooters and injured 24 people. This was the worst high school shooting in us history. In addition, as the coverage of the shooting got more publicity, copycat crimes started to increase. It has been said to inspire at least 74 attacks across all states. Many even said that their goal was to outdo the columbine body counts.

6) What does Gerbner's Cultivation theory suggest?
cultivation theory looks at  the long term effects of media consumption. quote-" cultivation theory states that the more time people spend 'living' in the television world, the more likely they are to believe social reality portrayed on television."  this means perceptions of our general world are based heavily on the  images and ideological messages transmitted through popular media texts.
   

7) How does this front page of the Daily Mail (from this week - Wednesday 16 November) link to Cultivation theory?